P&G : Kids
P&G: Maker of diapers and tears.
Published On
Jul 10, 2012
Editor's Pick
After Wieden + Kennedy Portland hit a home run with the excellent "Best Job," film, for P&G's "Thank You Mom" campaign, the agency and the company are back with another spot. In "Kids," directed by Epoch's Daniel Kleinman, a host of adorable little ones arrive in London, ready to compete in the games. The spot is wonderfully directed by Kleinman: the adult expressions on the kids' faces are spot-on, and some of the shots, especially toward the end, are gorgeous. The tagline itself is worth the watch. We won't ruin it for you, but keep the tissues handy.
Credits
- Date
- Jul 11, 2012
- Brand :
- P&G
- Client :
- P&G
- Agency :
- Wieden & Kennedy-Portland
- Creative Director :
- Danielle Flagg
- Creative Director :
- Karl Lieberman
- Copywriter :
- Laddie Peterson
- Art Director :
- James Moslander
- Producer :
- Shelley Eisner
- Producer :
- Matt Hunnicutt
- Producer :
- Erika Madison
- Producer Assistant :
- Kirsten Acheson
- Business Affairs :
- Cindy Lewellen
- Executive Creative Director/Production :
- Mark Fitzloff
- Executive Creative Director/Production :
- Susan Hoffman
- Production Company :
- Epoch Films
- Director :
- Daniel Kleinman
- Executive Producer :
- Lisa Marguilis
- Producer :
- Johnnie Frankel
- Production Manager :
- Adriana Cebada Mora
- Editorial Company :
- Joint Editorial
- Editor :
- Peter Wiedensmith
- Assistant Editor :
- Eric Hill
- Post Producer :
- Shelli Jury
- Post Executive Producer :
- Patty Brebner
- Telecine Company :
- The Mill - LA
- Colorist :
- Adam Scott
- Telecine Producer :
- LaRue Anderson
- Visual Effects Company :
- The Mill - LA
- Executive Producer :
- Sue Troyan
- Producer :
- Enca Kaul
- Shoot Supervision :
- Chris Knight
- 2D Lead Artist :
- Chris Knight
- 2D Artist :
- Andy Bate
- 2D Artist :
- Sarah Elm
- 2D Artist :
- Trent Shumway
- 2D Artist :
- Tim Bird
- 3D Lead Artist :
- Nick Lines
- 3D Artist :
- Adam Carroll
- 3D Artist :
- Matt Longwell
- 3D Artist :
- Mike Panov
- 3D Artist :
- Greg Gangemi
- 3D Artist :
- James Brady
- Matte Painting :
- Gawain Liddiard
- Matte Painting :
- Andy Wheater
- Production Coordinator :
- Kiana Bicoy
- Composer :
- John Connolly
- Composer :
- Future Perfect
- Sound Design Company :
- Joint Editorial
- Sound Designer :
- Peter Wiedensmith
- Sound Designer :
- Eric Hill
- Mix Company :
- Eleven Sound
- Mixer :
- Loren Silber
- Producer :
- Jessica Locke
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Project Type