Shark Week (Almost) Jumps the Shark in 'King of Summer' Spot

Cheesy 70s Style Hero Features in This Year's Ad

Published On
Jun 30, 2014

Editor's Pick

Discovery Channel's Shark Week has a reputation to keep up. It's known for its killer ads and last year, it shocked us with a hilarious spot about Snuffy the Seal. This year, it's gone for a seventies style spot featuring a moustachioed guy waterskiing on two sharks' backs, tossing meat behind him. Could Shark Week ads be about to jump the shark?