Weight Watchers : Lady Charles Barkley
The round mound of rebound shows off his mounds.
Published On
Apr 01, 2012
Editor's Pick
Last week, Sir Charles Barkley was making the rounds doing drag. The image was a teaser for McCann Erickson's new work for Weight Watchers, in which the NBA vet and sports commentator makes the case that losing weight isn't just a girly thing That is, if you don't think flashing your hairy cleavage in an LBD is girly.
Credits
- Date
- Apr 02, 2012
- Brand:
- Weight Watchers
- Client:
- Weight Watchers
- Agency:
- McCann Erickson-New York
- Chief Creative Officer:
- Linus Karlsson
- Vice Chairman/Executive Creative Director:
- Andreas Dahlqvist
- Group Creative Partner:
- Sharon Ehrlich
- Group Creative Partner:
- Danny Rodriguez
- Creative Director/ Copywriter:
- Dan Donovan
- Director:
- Liz Friedlander
- Editor:
- Frank Snider
- Editing Company:
- Rock Paper Scissors
- Music Producer:
- Mike Boris
- Composer:
- Peter Rundquist
- Audio Post:
- Sonic Union
- Mixer:
- Steve Rosen
- Production Company:
- Believe Media
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Project Type
