Got Milk? : Lantern Worthy
In brightest day, in blackest night, shall evil escape your sight?
Published On
May 25, 2011
Editor's Pick
Lantern Worthy is Deutsch N.Y.'s latest campaign for Got Milk?, a tie-in with the upcoming Green Lantern film. The markerless, augmented reality game, created with digital production shop Unit9, invites players to gauge their strength, focus and agililty with tests including a Tetris-like stacking challenge and a shield-blocking trial.
Credits
- Date
- May 26, 2011
- Brand :
- Got Milk?
- Client :
- Got Milk?
- Agency :
- Deutsch-New York
- Partner/Chief Creative Officer :
- Greg DiNoto
- Executive Vice President, Executive Creative Director :
- Stephen Nesle
- Senior Vice President/Group Creative Director :
- Jeremy Bernstein
- Associate Creative Director, Copywriter :
- Judd Counsell
- Interactive Art Director :
- Roxy Feldman
- Content Producer :
- Peri Brand
- Production Company :
- Helpful Strangers
- Interactive Director :
- Fredrick Aven
- Interactive Producer :
- Alisha Garfinkel
- Producer :
- Carmela Di Prinzio
- Animation :
- Benz Vongatanee
- Animation :
- Edmund Fung
- Designer :
- Edmund Fung
- Designer :
- Josh Smith
- Technical Lead :
- Marco Scabia
- Composer/Sound Designer :
- Steven Nolan
- Audio Post Company :
- Sonic Union
- Mixer :
- David Papa
- Stock Footage :
- Warner Bros.
- Interactive Production Company :
- Unit9
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