Disinfect or Die: Purell Teams with TNT Dystopian Show 'The Last Ship'

Mono Creates Co-Branded Campaign

Published On
Jun 12, 2014
The Last Ship Grand Central Terminal

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TNT's upcoming show, "The Last Ship," is Michael Bay's newest venture. It tells the story of a future world where 80% of people have died due to a global pandemic. Mono teamed up with the channel for an experience in New York's Grand Central that includes, among other things, a strategic partnership with Purell.

The experience also includes images of gas masks and stairs painted 20% black and 80% red, signifiying the survival rate as depicted in the show.