French Toilet Paper Brand Shows You the Shortcomings of Digital

Paper is Necessary, in Spot from Leo Burnett Paris and Le Trefle

Published On
Mar 08, 2013

Editor's Pick

Out of all the people hating on the increasing move to digital, toilet paper companies are probably the ones who are still allowed to say: Paper is necessary. A funny spot from French TP company Le Trefle and Leo Burnett Paris shows the digital v. paper battle between a husband and a wife.

Credits

Date
Mar 08, 2013
Brand:
Le Trefle
Client:
Le Trefle
Agency:
Leo Burnett-Paris
Creative Director:
Xavier Beauregard
Art Director:
Jerome Gonfond
Copywriter:
Hadi Hassan
Deputy Chief Executive Offier:
Regis Perrone
TV Producer:
Elisabeth Boitte
Producer:
Jean-Luc Bergeron
Production:
Henri de Czar
Director:
Bart Timmer
Sound Production:
THE

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Project Type