UNICEF Asks, Are 'Likes' Enough to Save This Child's Life?
Moving film by Forsman for the charity shows how a thumbs up won't suffice
Published On
Apr 19, 2013
Editor's Pick
Next time someone "supports a cause" on Facebook, draw their attention to this video by Forsman & Bodenfors, for UNICEF and directed by ACNE's Anders Jedenfors. It points a finger at all those who have ever "supported a cause" by just liking it on Facebook, with a moving monologue by a young boy who needs some help, and knows it's coming just as soon as enough "likes" are reached.
Credits
- Date
- Apr 19, 2013
- Brand:
- UNICEF
- Client:
- UNICEF
- Agency:
- Forsman & Bodenfors
- Copywriter:
- Marcus Hagglof
- Copywriter:
- Jacob Nelson
- Art Director:
- Johanna Hofman-Bang
- Art Director:
- Agnes Stenberg-Schentz
- Agency Producer:
- Magnus Kennhed
- Designer:
- Nina Andersson
- Designer:
- Viktor Brittsjo
- Production Company:
- Acne Production
- Director:
- Anders Jedenfors
- Producer:
- Kalle Wettre
- Executive Producer:
- Pia Dueholm
- Post Production:
- The Chimney Pot
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Project Type
