Dr Pepper : LL Cool J

In this spot -- which was filmed before the October 30 murder of Jam Master Jay -- LL Cool J pays tribute to hip-hop pioneers RUN DMC.

Published On
Jan 14, 2003

Editor's Pick

In this spot -- which was filmed before the October 30 murder of Jam Master Jay -- LL Cool J pays tribute to hip-hop pioneers RUN DMC.

Credits

Date
Jan 15, 2003
Director :
Paul Hunter
Lyrics :
Harold Kaplan
Agency Producer :
Rich Rosenthal
Senior Copywriter :
Harold Kaplan
Art Director :
Sacha Moser
Music Producer :
Josh Rabinowitz
Executive Creative Director :
Jim Ferguson
Editor :
Adam Pertofsky
Production Company :
HSI Productions
Editorial Company :
Rock Paper Scissors
Client :
Dr Pepper
Agency :
Young & Rubicam-New York
Brand :
Dr Pepper

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Project Type