Santa Casa de Sao Paulo: Lollipop
Published On
Apr 23, 2015
Description
The campaign aimed to make people aware of how obesity is dangerous. The crashing food images are an analogy between obesity and car accidents.
Credits
- Date
- Apr 23, 2015
- Client :
- Santa Casa de Sao Paulo
- Agency :
- Young & Rubicam-Brazil
- Chief Creative Officer :
- Rui Branquinho
- Art Director :
- Rodrigo Moraes
- Graphics Producer :
- Elaine Carvalho
- Illustration :
- Boreal
- Art Buyer :
- Monica Beretta
- Brand :
- Santa Casa de Sao Paulo
- Client :
- Santa Casa de Sao Paulo
- Art Director :
- Jose Neto
- Art Buyer :
- Stephanie Wang
- Graphics Producer :
- Ronaldo Cavalcante
- Copywriter :
- Bruno Souto
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Project Type
