Kraft : Mac & Cheese TV Tweet
Are your tweets cheesy enough for TV?
Published On
Mar 27, 2011
Editor's Pick
Got something genius to say about Mac & Cheese? Kraft and Crispin Porter + Bogusky are sifting through your cheesy comments on Twitter to find source material for a spot that will air on The Conan O'Brien Show and Lopez tonight on TBS, according to Kraft Macaroni & Cheese Senior Brand Manager Noelle O'Mara.
Kraft and Crispin will be choosing five tweets and throughout the day the spots will be shot by Bob Industries' Bob Odenkirk on multiple sets in L.A. O'Mara says one of those will be chosen to air on TBS tonight, while the rest will be featured on the Kraft Mac & Cheese Facebook page. Tune in there or on the brand's Twitter feed to see the contenders.
Credits
- Date
- Mar 28, 2011
- Brand :
- Kraft
- Client :
- Kraft
- Agency :
- Crispin Porter Bogusky
- Vice President, Group Creative Director :
- Bill Wright
- Worldwide Chief Creative Officer :
- Rob Reilly
- Vice President, Group Creative Director :
- James Dawson-Hollis
- Interactive Group Creative Director :
- Matt O'Rourke
- Associate Creative Director :
- Cliff Leicht
- Associate Creative Director :
- Wendy Leicht
- Art Director :
- Bryan Denman
- Copywriter :
- Kent Carmichael
- Senior Designer :
- Doug Menezes
- Executive Producer :
- Chad Hopenwasser
- Integrated Producer :
- Carolyn Johnson
- Production Company :
- Bob Industries
- Director :
- Bob Odenkirk
- Executive Producer :
- T.K. Knowles
- Production Supervisor :
- Anthony Harman
- Line Producer :
- Diane Castrup
- Director, Photography :
- Adam Sherer
- Post Production :
- Plus Productions
- Editorial Company :
- Plus Productions
- Editor :
- Adam Nikolaidis
- Editor :
- Wayde Samuel
- Assistant Editor :
- Daniel Reitzenstein
- Editorial Producer :
- Idalia Deshon
- Music Company :
- Beacon Street Studios
- Visual Effects Producer :
- Idalia Deshon
- Content Supervisor :
- Spencer Holmes
- Executive Integrated Music Producer :
- Adrea Lavezzoli
- Assistant Content Manager :
- Carrie White
- Visual Effects Company :
- Plus Productions
- Executive Integrated Music Producer :
- Andrew Feltenstein
- Content Management Supervisor :
- Tamsin Mariner
- Content Manager :
- Sara Horner
- Sound Designer :
- Eddie Alonso
- Visual Effects :
- Adam Nikolaidis
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Project Type