With a need to support increasing market demand on their ORCA and Profit Miner SaaS offerings and industry-wide expansion, MediaBlink reached out to ArtVersion for the help of rebrand and brand positioning. With a goal of designing a brand system and infrastructure that would accommodate both of their digital and print marketing capabilities.
Known for its dominance in Direct Mail business for the last two decades, MediaBlink grew into a multifaceted company with a wide range of services. From Interactive Print and Data Variable Printing to integrated marketing and data management, all of the work is done in their Louisiana offices with a team of over 100 in-house experts.
Website developed on the enterprise-level WordPress platform and modern UI/UX design combined with a wordsmithed messaging, brand new name (no pun intended), and logo design; new standards ware put in place, keeping up with momentum.
"This brand refresh and revitalization speaks to where our company is today and where it is going in the future," says Michael Burst, co-founder of MediaBlink.
MediaBlink co-founder Benny Burst agrees. "We are so pleased with how the team at ArtVersion translated our values and vision into a brand that speaks to who we truly are. The Ad Age recognition is icing on the cake.”
For case study visit: https://artversion.com/case-studies/mediablink
Please see results at: https://www.mediablink.com