Schwarzenegger + Villains + Explosions = Epic Super Bowl Ad

Latest Commercial for Machine Zone's Mobile Strike Has a Grand Hotel Lobby Turning Into a War Zone

Published On
Feb 08, 2016

Editor's Pick

In this Super Bowl 50 commercial starring Arnold Schwarzenegger, the former governor of California takes on assorted foes in a grand hotel lobby that suddenly turns into a war zone. It's a scene worthy of, well, a Schwarzenegger action thriller, except this isn't a trailer for a Hollywood blockbuster -- it's another epic ad for Machine Zone's Mobile Strike, an iOS and Android milltary-strategy game. An operatic soundtrack, slow-motion fight sequences and twin explosions add to the sense of urgency leading up to a very familiar Austrian-accented voice-over that instructs us to "Download and play now!"

Schwarzenegger has been the frontman for Mobile Strike since the game's release in November.

Credits

Date
Feb 08, 2016
Brand:
Mobile Strike
Client:
Mobile Strike

Need a credit fix? Contact the Creativity Editors

Industry
Project Type