Young love blossoms via smartphone in a film from Mexico by mobile company Movistar -- or does it?
The story centers on a teenage girl and boy who meet via a social media friend request, exchange some delicately flirtatious texts (including one with him topless) and eventually arrange to meet in real life. Both are portrayed as young, shy, and adorably excited to be finally meeting the objects of their affection in real life. She says she'll wear pink, and he a black jacket. But, when they get to the park there's an unpleasant twist -- and it cuts both ways.
The ad, created by Y&R Mexico and directed by Andrew Lang via Wabi Productions, is designed to raise awareness of fake social media profiles.