A Home Security System Gives You a Glimpse Into Terror in This Frightening Xfinity Film
Dante Ariola Helms This Fun Horror Short From Goodby, Silverstein & Partners
Editor's Pick
Now here's a bizarre way to promote a home security system: a glimpse into the terror to be found if you have cameras trained on every corner of your abode.
Just in time for Halloween, Xfinity tapped Goodby, Silverstein & Partners and MJZ veteran director Dante Ariola to create "The Neighborhood," a mini-horror flick about a creepy mask that terrorizes the folks of one town.
The film opens on chilling scene of frightening figure, shuffling slowly down a pristeen street, wearing a creepy, burlap mask. It cuts to a pair of detectives who are going through the security footage captured in one home, trying to dig into what must have been some gruesome crime or accident. One reveals what happens at the front door of a home--a frazzled woman drops off a mysterious box on the doorstep.
Other cameras unveil what happens afterwards: The homeowner, a handsome yet perhaps hapless, friendly-looking man, picks up the package. When he opens it, he finds that mask from scene one, dirty and hastily stitched together with twine. As is convention in many horror flicks--he doesn't do what the normal person would do and toss it straight away. He walks down to the basement and instead of throwing it into the garbage bin with the bag of trash in his other hand, he sets it aside, on a table..
The man later falls asleep on his couch, haunted by scenes of vampire and zombie-like ghouls. This, of course doesn't inspire him to turn on all the lights, or call a friend, as one would do after a really horrifying nightmare. He wants to check out that mask instead! He creeps down to the basement, as if magnetically drawn to its weirdness and decides to try it on. We won't spoil what happens from there, but the Xfinity cameras reveal the rest of the tale, full of more chilling fun.
The five-minute short premieres today on Xfinity's social channels. It's also airing on-demand on Xfinity's X1 platform, along with other horror films you can enjoy for Halloween.
Credits
- Date
- Oct 26, 2017
- Brand :
- Xfinity
- Client :
- Xfinity
- Senior Vice President, Brand Marketing and Communications :
- Peter Intermaggio
- Senior Vice President, Brand Marketing :
- Todd Arata
- Senior Vice President, and GM, Xfinity Home :
- Daniel Herscovici
- Executive Director, Social Marketing :
- Nader Ali-Hassan
- Director, Xfinity Home, New Business :
- Josephine Valenti
- Senior Manager of Social Marketing :
- Monica Blake
- Senior Manager of Marketing Communications :
- Kristin Filipovits
- Chief Creative Officer :
- Margaret Johnson
- Creative Director :
- Jeff Gillette
- Associate Creative Director :
- Eamonn Dixon
- Associate Creative Director :
- Daniel Grech
- Associate Creative Director :
- Mike Costello
- Art Director :
- Sean Smith
- Copywriter :
- Dan Berenson
- Executive Producer :
- Benton Roman
- Director, Broadcast Production :
- Tod Puckett
- Managing Partner :
- Leslie Barrett
- Group Account Director :
- Jason Bedecarre
- Account Director :
- Georgia Newton
- Account Manager :
- Greta Naas
- Assistant Account Manager :
- Carmen Guan
- Group Content Strategy Director :
- Nick Reggars
- Senior Communications Strategist :
- Alex Oztemel
- Business Affairs Director :
- Judy Ybarra
- Business Affairs Manager :
- Jaime Szefc
- Production Company :
- MJZ
- Writer :
- Dante Ariola
- Director :
- Dante Ariola
- Director, Photography :
- Gyula Pados
- Production Designer :
- Chilly Nathan
- President :
- David Zander
- Executive Producer :
- Eriks Krumins
- Producer :
- Natalie Hill
- Editorial Company :
- Rock Paper Scissors
- Editor :
- Adam Pertofsky
- Assistant Editor :
- Marjorie Sacks
- Producer :
- Dre Krichevsky
- Executive Producer :
- Rana Martin
- Finishing/Visual Effects :
- The Mill
- Creative Director :
- Tara Demarco
- Lead Visual Effects Artist :
- Tara Demarco
- Creative Director :
- Chris Knight
- Executive Producer :
- Enca Kaul
- Senior Producer :
- Erin Hicke
- Producer :
- Adam Goins
- Telecine :
- The Mill
- Colorist :
- Fergus McCall
- Color Producer :
- Rochelle Brown
- Sound Design and Music :
- Q Department
- Mix :
- Lime Studios
- Mixer :
- Rohan Young
- Executive Producer :
- Susie Boyajan
- Creative Director :
- Jeff Gillette
- Creative Director :
- Jens Waernes
- Creative Director :
- Jon Wolanske
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