George Clooney's First American Ad for Nespresso Sees Him 'Train' Danny DeVito

Actor Finally Expands European Partnership to U.S.

Published On
Nov 02, 2015

Editor's Pick

George Clooney is starring in his first North American Nespresso ad, nearly a decade after first appearing in the campaign in the U.K. and Europe (his latest European campaign broke last month).

A new spot by McCann New York, which will appear in the U.S. and Canada, also features Danny DeVito, who sees Clooney drinking a cup of Nespresso in a movie studio and tells him: "I want in." Clooney then inducts DeVito in the art of being suave, a training session that includes appreciating fine wine, eating sushi, dancing the tango with a beautiful woman, and of course drinking Nespresso. Of course a lot of the humor comes from the actors' mismatched physiques, but the pair -- good friends in real life -- also have a great rapport and the ad works.

In a statement, Clooney said: "I've been working with Nespresso internationally for nine years and I really love and respect the brand, what they do, and how they do it. Nespresso and I have a shared commitment to sustainability, most recently helping to rebuild coffee farms in South Sudan. They are an incredibly responsible company and I am excited to expand my partnership with them into the U.S."

Credits

Date
Nov 02, 2015
Brand:
Nespresso
Client:
Nespresso
Agency:
McCann-New York
President of Production Company:
Guillaume Le Cunff
Vice President, Marketing:
Davide Moro
Director, Marketing:
Justin DeGeorge
International Brand Communications Manager:
Anna Lundstrom
Manager of Marketing Communications:
Allison Moore
Brand Manager:
Laura Hagege
North American Chief Creative Officer:
Eric Silver
Chief Creative Officer:
Tom Murphy
Chief Creative Officer:
Sean Bryan
Executive Creative Director:
Larry Platt
Executive Creative Director:
Lea Ladera
Creative Director (Art Director):
Chuck Tso
Creative Director (Art Director):
Carlos Wigle
Creative Director (Writer):
Adam Kanzer
Creative Director (Writer):
Scott Cooney
Chief Production Officer:
Nathy Aviram
Broadcast Affairs:
Danielle Korn
Broadcast Affairs:
Su-Mei Luk
Executive Producer:
Kathy Love
Senior Integrated Producer:
Wendy Leahy
Music Producer:
Eric Johnson
Music Producer:
Michael Ladman
Account Management:
Dana McCullough
Account Management:
Sarah Louie
Account Management:
Athena Grammas
Strategy:
Steve Zaroff
Strategy:
Christine Villanueva
Business Affairs:
Erin Levine
Talent:
Terry Marcello
Traffic Director:
Elly Schribman
Network:
Sarah Malloy
Print/Banner Production:
Sharon McKenzie
Print/Banner Production:
Mary Anguili
Print/Banner Production:
Ralph Cirillo
Print/Banner Production:
Teresa Tarquini
Print/Banner Production:
Thomas Walsh
Production Company:
Untitled Inc
Director:
Grant Heslov
Founder/Executive Producer:
Jim Evans
Director, Photography:
Phedon Papamichael
Editorial Company:
Big Sky
Editor:
Chris Franklin
Effects/Finishing:
Big Sky
Lead Artist:
Ryan Sears
Transfer:
Nice Shoes - Chris Ryan
Music Company:
NA / Isley Brothers Fight the Power
Mix:
Sound Lounge
Engineer:
Peter Holcomb

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