Kia Motors: Newspaper

Published On
Nov 02, 2015


Blake Griffin is back to introduce the 2016 Kia Optima in a new campaign from David&Goliath entitled "Next Level." The campaign's debut spot, "Newspaper," finds Blake calmly relaxing in the zone, a state of increased focus and elite performance where he always resides. Often reserved for a select few, in this spot we find that drivers of the all-new Kia Optima can now be transported there when they experience the product's next-generation performance.


Nov 02, 2015
Agency :
David & Goliath
Brand :
Kia Motors
Client :
Kia Motors
Founder and Chairman :
David Angelo
Chief Creative Officer :
Colin Jeffery
Director, Broadcast Production :
Paul Albanese
President :
Brian Dunbar
Managing Director :
Jeff Moohr
Managing Partner, Chief Strategy Officer :
Seema Miller
Business Affairs Director :
Rodney Pizarro
Project Manager :
Kemit Ray
Product Information Manager :
Russ Wortman
Product Information Manager :
Mark McNaul
Editorial Company :
Spinach Editorial
Managing Director :
Adam Bright
Producer :
Jonathan Carpio
Creative Director :
John OHea
Creative Director :
Brandon Davis
Art Director :
Marc Wilson
Art Director :
Allen Yu
Copywriter :
Ree Nguyen
Copywriter :
Patrick Que
Account Director :
Mike OMalley
Account Supervisor :
Jennifer Engelman
Account Executive :
Kylie Lemasters
Assistant Account Executive :
Lauren Kelley
Coordinator :
Jaime Gullas
Chief Digital Officer :
Mike Geiger
Director, Digital Technology :
Robert Boucher
Account Director :
Jeanann Grubbs
Digital Account Executive :
Sarah Kirsch
Director, Strategic Planning :
Andrew Lynch
Executive Producer :
Curt OBrien
Senior Broadcast Prodcuer :
Brandon Kusher
Director, Art Production :
Andrea Mariash
Junior Art Producer :
Mia Campbell
Project Manager :
Genie Lara
Business Affairs Manager :
Camara Price
Production Company :
Digital Director :
Craig Gillespie
President :
David Zander
Executive Producer :
Emma Wilcockson
Producer :
Martha Davis
Editor :
Isaac Chen
Editor :
Benjamin McCambridge
Editor :
Brandon Porter
Visual Effects :
Executive Producer :
Shira Boardman
Producer :
Ian Dawson
Visual Effects Supervisor :
Jean-Marc Demmer
Agent :
Hello Artists
Content Photographer/Videographer :
Chris Hornbecker
Music/Sound Design :
Executive Producer :
Scott Cymbala
Head of Production :
Jessica Entner
Creative Director :
Tim Adams
Senior Composer/Head of Business Development :
Ben Einziger

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