Experience the Nighttime Secrets of Marseille via New Google Campaign
72andSunny Amsterdam Teams With Google Creative Lab for Lush, Interactive Tour
Editor's Pick
Google Creative Lab and 72andSunny Amsterdam invite people to take walk through the nighttime streets of Marseille, France and enjoy the city's street art and secrets via a new Google Maps experience. As part of the ongoing "Google Stories" campaign, the "Nightwalk in Marseille Experience" includes a documentary short about a woman named Julie de Muer, the creator of a series of audio digital city tours "Promenades Sonores," for which she walks about the streets uncovering interesting tales about local life.
The experience continues online with a Streetview "Night Walk" that allows the audience to experience one of Julie's tours on their own in the Cours Julien neighborhood of Marseille. See scenes from the "Night Walk" here. The various tools and functions within Google maps allows visitors to get a deep dive into the local art, and see some of it being made on the spot.
Credits
- Date
- Apr 03, 2014
- Agency :
- 72andSunny-Amsterdam
- Executive Creative Director :
- Steve Vranakis
- Director, Consumer Marketing :
- Graham Bednash
- Senior Creative :
- David Bruno
- Executive Creative Director :
- Carlo Cavallone
- Creative Director :
- Micky Coyne
- Art Director :
- Patrick Franz
- Writer :
- Yann Corlay
- Writer :
- Rosa Rankin-Gee
- Writer :
- Harriet Lye
- Group Brand Director :
- Mike Goller
- Producer :
- Phil McCluney
- Production Company :
- Epoch
- Executive Producer :
- Rob Godbold
- Director :
- Lucid
- Producer :
- David Knox
- Director, Photography :
- Ewan McNicol
- Post Production :
- Gramercy Park Studios London
- Post Producer :
- Kit Lawson
- Telecine :
- Ben Rogers
- Flame Operator :
- Steve Miller
- Music Title :
- Swing in Minor
- Composer :
- Roger Renaud
- Publisher :
- Justement Music
- Audio Mixing :
- Gramercy Park Studios London
- Engineer :
- Toby Griffin
- Editor :
- Adam Rodriguez
- Editor :
- Xavier Perkins
- Executive Producer :
- Sanne Drogtrop
- Creative Technologist :
- Gabor Szalatnyai
- Production Company :
- Media.Monks
- Producer :
- Xander Amo
- Film Director :
- Joe Roberts
- Interactive Director :
- Jeroen van van der Meer
- Senior Designer :
- Marius Roosendaal
- Photography :
- Yellowbird
- Photographer :
- Martijn Baudoin
- Film Production Company :
- Brenninkmeijer & Isaacs
- Producer :
- Chantal Gulpers
- Creative Director :
- Greg Clampffer
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