Nike : Biomorph Making Of

Second skin.

Published On
Mar 09, 2012

Editor's Pick

Mothership's David Rosenbaum directs a spot to launch Nike's Flyknit, a shoe that supposedly seamlessly fits your foot so when you run, they're almost a second skin. Using some cool special effects created out of Digital Domain, the short film extends a very tiny moment -- a bare foot hitting the ground until threads of the Flyknit wrap around him. While some special edition shoes are already available, the collection will launch in the summer.