Nike : Nike ID 2008

Touting its first full redesign of Nikeid.com since its 1999 launch, R/GA has launched a site that now includes performance customization of Nike products, 360 degree and zoom options as well as a design search function.With t

Published On
Sep 10, 2008
Nike ID 2008

Editor's Pick

Touting its first full redesign of Nikeid.com since its 1999 launch, R/GA has launched a site that now includes performance customization of Nike products, 360 degree and zoom options as well as a design search function.

With the new search app, visitors can view other consumers designs from around the globe for inspiration. The new imaging options, meanwhile, allow you to see close-up details like stitching, fabrics and form. Along with the footwear customization, which now includes cleat design, one can also use the color spectrum to shape apparel, bags and more.

Credits

Date
Sep 10, 2008
Agency :
R/GA
Chief Creative Officer :
Nick Law
Executive Creative Director :
Robert Rasmussen
Creative Director :
Natalie Lam
Creative Director :
Jill Nussbaum
Art Director :
Wade Convay
Senior Copywriter :
Phil Latcholia
Senior Visual Designer :
Shinhyun Kang
Senior Visual Designer :
Minki Park
Interaction Design Director :
Tara Greer
Interaction Designer :
Mike Klodginski
Interaction Designer :
Hatti Lim
Technical Director :
Nick Coronges
Technical Director :
Patrick Fitzgerald
Senior Flash Developer :
Chuck Genco
Senior Flash Developer :
Ivan Safrin
Senior Flash Developer :
Jin Sung Yoo
Senior Flash Developer :
Michael McLoughlin
Group Director, Production :
Sean Lyons
Executive Producer :
Daniel Jurow
Senior Producer :
Eric Wertanen
Producer :
Talli Pinhasi
Brand :
Nike

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Project Type