Newcastle : No Bollocks - Miners
No B.S.
Published On
Apr 12, 2012
Editor's Pick
Droga5 continues its "No Bollocks" campaign for Newcastle beer, making fun of beer advertising's most tired plot devices, from the "brewmaster's hands" to calling their glass a "chalice." The newest spot in the campaign, directed by Smuggler's Ivan Zacharias, focuses on the miners of Newcastle who are the pioneers of the Industrial Revolution... and tells a real truth about why beer spots so often focus on the past.
Credits
- Date
- Apr 13, 2012
- Brand :
- Newcastle
- Client :
- Newcastle
- Agency :
- Droga5
- Chairperson :
- David Droga
- Executive Creative Director/Production :
- Ted Royer
- Executive Creative Director/Production :
- Nik Studzinski
- Group Creative Director :
- Kevin Brady
- Associate Creative Director :
- Scott Bell
- Senior Art Director :
- Dan Treichel
- Head of Integrated Production :
- Sally-Ann Dale
- Executive Producer :
- Ben Davies
- Director, Strategy :
- Tom Naughton
- Group Account Director :
- Nick Phelps
- Account Manager :
- Lauren Solomon
- Production Company :
- Smuggler
- Director :
- Ivan Zacharias
- Director, Photography :
- Jan Velicky
- Partner :
- Patrick Milling Smith
- Partner :
- Brian Carmody
- Executive Producer :
- Allison Kunzman
- Producer :
- Nick Landon
- Editorial :
- Robota
- Editor :
- Filip Malasek
- Post Production :
- The Mill - New York
- Executive Producer :
- Sean Costelloe
- Producer :
- Rachel Stones
- Colorist :
- Fergus McCall
- Flame Artist :
- Gavin Wellsman
- Music :
- Sonofind Music
- Sound Director :
- Nylon
- Mixer :
- Dave Robertson
Need a credit fix? Contact the Creativity Editors
Project Type
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