We'll get through the coronavirus together

Information is Hhealthy, fear is not

Published On
May 26, 2020


StrawberryFrog launched the first COVID-19 work for Northwell Health, a healthcare leader during the pandemic. We developed a fact-led campaign, “Information is Healthy, Fear is Not”, allowing Northwell to answer some of the burning questions on everyone’s minds.

We introduced a powerful film seeking to reassure New Yorkers that we will heal together, and drive viewers to useful information about COVID-19 on Northwell’s website. Voiced by Ray Romano, lifelong New Yorker who lends his voice in support of the message to stay optimistic, get educated, and follow government guidance regarding dealing with coronavirus.