Only Kids Can See this Youth Abuse Awareness Poster
Lenticular out-of-home shows different messages at different heights
May 02, 2013
Youth protection non-profit Anar Foundation created this interesting out-of-home poster that targeted adults and kids alike, via Grey Spain. Created to promote a telephone hotline that kids and teens could call, the poster shows two different messages depending on what height you view it at. Knowing that kids under 10 were on average shorter than the average adult, the lenticular poster shows adults an awareness message, but shows kids a hotline.