Office Staff Get Excited About Terrible Customer Service in a Funny B2B Ad Spot by Muhtayzik Hoffer Will Make You Smile

Published On
Jul 09, 2015

Editor's Pick promotes its customer service software in a B2B spot that will make you smile. In the ad, by Muhtayzik Hoffer, the staff of a small business get excited that their new software is providing more opportunities to learn about its customer service. Even if the news isn't all good.

Muhtayzik Hoffer tells us its creative team "dove in headfirst to find out what the customer service sector needed," enrolling in a training class and and talking to sales and customer service reps. But the spot, directed by Shillick of WW7, also owes just as much to shows like "The Office."


Jul 09, 2015
Brand :
Client :
Executive Creative Director :
John Matejczyk
Head of Production :
Michelle Spear Nicholson
Copywriter :
Mike Gallucci
Director, Strategy :
Matt Hofherr
Production :
Director :
Director, Photography :
Peter Thompson
Executive Producer :
Josh Ferrazzano
Line Producer :
Sheree Shu
Editorial :
Editor :
Josh Hegard
Executive Producer :
Josh Ferrazzano
Color :
Spy Post
Executive Producer :
Lori Joseph
Final Mix :
One Union
Audio Engineer :
Joaby Deal
Agency :

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