Yes Brasil : Ordinary Classics to Remember Forever
Jun 04, 2012
To make sticky note pad brand Yes Brasil more memorable, agency Giovanni+Draftfcb added covers to the note pads to make them into a 'classic book collection'. The collection was designed to be displayed as a desk ornament, giving it standout from competitor brands. Each mini book had a different theme: the translated titles are The Login Password, The Dentist Appointment on Tuesday, The Unpaid Bill and The Correct Address.