Yes Brasil : Ordinary Classics to Remember Forever
Classic reminders.
Published On
Jun 04, 2012
Editor's Pick
To make sticky note pad brand Yes Brasil more memorable, agency Giovanni+Draftfcb added covers to the note pads to make them into a 'classic book collection'. The collection was designed to be displayed as a desk ornament, giving it standout from competitor brands. Each mini book had a different theme: the translated titles are The Login Password, The Dentist Appointment on Tuesday, The Unpaid Bill and The Correct Address.
Credits
- Date
- Jun 05, 2012
- Client :
- Yes Brasil
- Client :
- Yes Brasil
- Agency :
- FCB
- Creative Director :
- Benjamin Yung Jr.
- Creative Director :
- Cassio Zanatta
- Art Director :
- Juliano de Almeida
- Copywriter :
- Nino Goes
- Illustrator :
- Laura Souza
- Photographer :
- Leandro Texeira
- Art Buyer :
- Tina Castro
- Art Buyer :
- Gisele Miranda
- Art Buyer :
- Daniel Goncalves
- Agency Producer :
- Edgard Pasotti
- Agency Producer :
- Diego Bischoff
- Agency :
- FCB
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