On the High Seas, an Oreo Showdown

Cookie or creme?

Published On
Mar 11, 2013

Editor's Pick

Whether you're in an uber-quiet library or on a life raft in the middle of the ocean, you won't give up where you stand on the Oreo cookie vs. creme battle. Wieden & Kennedy Portland is on a roll with work for the brand, following up their "Oreo Separator" series which just ended last week with "Life Raft," a Tom Kuntz-directed piece of wacky excitement that keeps the black-and-white cookie battle going.

Credits

Date
Mar 11, 2013
Brand:
Oreo
Client:
Oreo
Agency:
Wieden & Kennedy-Portland
Creative Director:
Jason Bagley
Creative Director:
Craig Allen
Copywriter:
Nathanial Lawlor
Art Director:
Christina Gignac
Producer:
Colleen Wellman
Executive Creative Director/Production:
Joe Staples
Executive Creative Director/Production:
Susan Hoffman
Agency Head of Production:
Ben Grylewicz
Production Company:
MJZ
Director:
Tom Kuntz
Executive Producer:
Scott Howard
Line Producer:
Emily Skinner
Line Producer:
Toby Irwin
Editorial:
Mackenzie Cutler
Editorial:
Gavin Cutler
Assistant Editor:
Ryan Steele
Post Executive Producer:
Sasha Hirschfeld
Visual Effects Company:
The Mill
Music and Sound Company:
Mackenzie Cutler
Mix:
Eleven Sound

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Project Type