Heineken Light : Out of Frame
Published On
Jul 17, 2014
Editor's Pick
Actor and all-round funnyman Neil Patrick Harris can't get his drink on and makes a huge deal about it in this new campaign for Heineken Light, created out of Wieden + Kennedy, New York.
The brand was dubbed "best tasting low calorie lager" at the 2013 World Beer Championships, but unfortunately, Mr. Harris can't partake in its deliciousness because American alcohol regulations forbid spokespeople from drinking on camera.
Throughout the ad, Mr. Harris stands on his mark as instructed, slim new Heineken Light in hand, attempting to thwart the rules, only to be foiled by the director. So no beer for you, NPH. Unless he goes out of frame, which he does in this 15-second clip from the campaign.
Credits
- Date
- Jul 17, 2014
- Brand :
- Heineken Light
- Client :
- Heineken Light
- Executive Creative Director :
- Susan Hoffman
- Executive Creative Director :
- David Kolbusz
- Creative Director :
- Eric Steele
- Creative Director :
- Erik Norin
- Copywriter :
- Nathaniel Lawlor
- Copywriter :
- Maddison Bradley
- Copywriter :
- Danny Gonzalez
- Copywriter :
- Mike Vitiello
- Art Director :
- Croix Gagnon
- Art Director :
- Jon Robbins
- Art Director :
- Zack Menna
- Art Director :
- David Suarez
- Art Director :
- Cory Everett
- Head of Integrated Production :
- Nick Setounski
- Producer :
- Orlee Tatarka
- Producer :
- Jen Vladimirsky
- Producer Assistant :
- Kristen Johnson
- Strategist :
- Kelly Lynn Wright
- Business Affairs :
- Amber Lavender
- Project Manager :
- Sunjoo Ryou
- Production Company :
- Arts & Sciences
- Director :
- Tom Scharpling
- Director :
- Matt Aselton
- Executive Producer :
- Mal Ward
- Executive Producer :
- Marc Marrie
- Line Producer :
- Alex Waite
- Director, Photography :
- Peter Donahue
- Editorial Company :
- Arcade Edit
- Assistant Editor :
- James Bird
- Post Executive Producer :
- Sila Soyer
- Producer :
- Fanny Cruz
- Visual Effects Company :
- Arcade Edit
- Visual Effects/Lead Flame Artist :
- John Starace
- Telecine Company :
- Company 3
- Colorist :
- Tim Masick
- Mix Company :
- Heard City
- Mixer :
- Evan Mangiamele
- Song :
- STYE337_29_Time_For_Swinging
- Music Company :
- Beyond Music
- Editor :
- Geoff Hounsell
Need a credit fix? Contact the Creativity Editors
Project Type
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