Indeed.com's Clever Outdoor Campaign Places Job Searches in Real Life Context
Mullen Helps Post Jobs in the Most Accurate Places
Jul 22, 2014
Mullen created these fun out-of-home ads across London to promote the U.K. launch of job search client Indeed.com. The ads featured Indeed-style job postings placed in the midst of relevant, real-life situations. For examples, a search for a proofreader sat next to a typo-filled billboard, while a coroner search sat next to the outline of a corpse on the sidewalk.
Earlier this year, the agency debuted a fun print and poster campaign for the launch, with executions outlining the talent it takes to make a cup of coffee or run a newspaper.