Indeed.com's Clever Outdoor Campaign Places Job Searches in Real Life Context
Mullen Helps Post Jobs in the Most Accurate Places
Published On
Jul 22, 2014
Editor's Pick
Mullen created these fun out-of-home ads across London to promote the U.K. launch of job search client Indeed.com. The ads featured Indeed-style job postings placed in the midst of relevant, real-life situations. For examples, a search for a proofreader sat next to a typo-filled billboard, while a coroner search sat next to the outline of a corpse on the sidewalk.
Earlier this year, the agency debuted a fun print and poster campaign for the launch, with executions outlining the talent it takes to make a cup of coffee or run a newspaper.
Credits
- Date
- Jul 22, 2014
- Brand :
- Indeed
- Client :
- Indeed
- Agency :
- Mullen
- Senior Vice President, Marketing :
- Paul D Arcy
- Vice President, Corporate Marketing :
- Mary Ellen Dugan
- Chief Creative Officer :
- Mark Wenneker
- Executive Creative Director :
- Paul Foulkes
- Group Creative Director :
- Tim Cawley
- Copywriter :
- EB Davis
- Copywriter :
- Jamie Rome
- Art Director :
- Brooke Doner
- Art Director :
- Ryan Montgomery
- Designer :
- Mary Donington
- Visual Effects and Animation :
- Brickyard VFX
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Project Type
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