Folksam : Parachuting Cats

A feline daredevil.

Published On
Nov 12, 2012

Editor's Pick

Forget Felix Baumgartner - here's a feline version. Swedish insurance brand Folksam taps into the insatiable hunger for cat videos, with a skydiving twist, in this spot by Akestam Holst featuring a remarkably calm-looking kitty. The idea is that the brand is giving something back to the clients - in this case, focusing on a customer called Eva, who insures her cat. Viewers are encouraged to go to Folksam's website to make suggestions for further spots.

Credits

Date
Nov 13, 2012
Brand :
Folksam
Client :
Folksam
Agency :
Åkestam Holst

Need a credit fix? Contact the Creativity Editors

Project Type
Tags