The latest spot from Stella Artois introduces us to a super-cool party host who knows exactly what to do in order to liven up his gathering.
Seeing that things are looking a bit stiff, he performs a series of magic tricks involving glasses of Stella and items of clothing that really gets the party going, and then finally reveals a fridge full of the beer. The tagline is "host one to remember."
The spot, which feels like a mellow version of Heineken's "Legends" ads, is by Mother London. Joachim Back at Anonymous Content/Somesuch directed.