Pencils of Promise : Made with Pencils

The Pencil is mightiest.

Published On
Dec 02, 2011

Editor's Pick

Pencils of Promise, an education non-profit, has worked with AKQA for "Made with Pencils," a project that auctions off pencil-made artwork by celebrities such as Lea Michele and Lady Gaga, with proceeds going to schools in developing countries. The project also includes features like a Pencil Shop and a Made By You gallery, where you can buy custom-made pencils (proceeds donated to the cause) and create their own pencil artwork.

Credits

Date
Dec 02, 2011
Brand:
Pencils of Promise
Client:
Pencils of Promise
Agency:
AKQA
Chief Creative Officer:
Rei Inamoto
Group Creative Director:
Pierre Lipton
Creative Director:
Stephen Clements
Senior Art Director:
Paul Nowikowski
Senior Copywriter:
Justin Pedone
Senior Copywriter:
Craig Kind
Designer:
Sean Matthews
Designer:
Ben Sweitzer
Associate Copywriter:
Kayla Lott
User Experience Director:
Rob Surrency
User Experience Director:
Max Miner
Photographer:
Matt Law

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Project Type