Perdue helps America “Keep Cookin” through the pandemic.
Published On
Apr 20, 2023
Description
In early 2020, Perdue was on the verge of launching a campaign that called out the questionable practices of its competitors. But with the pandemic raging and lockdown in full effect, a pivot was in order. Perdue urged America to “Keep Cookin’ by finding five directors from around the country to document their families spending quality time together in the kitchen.
Credits
- Date
- Apr 20, 2023
- Agency :
- The VIA Agency
- Client :
- Purdue
- Executive Creative Director :
- Amos Goss
- Producer :
- Barry Wolford
- Art Director :
- Matt Scheumann
- Director :
- Lloyd Lee Choi
- Editor :
- Sam Peisner
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Industry
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