XBOX 360 : Perfect Dark Zero
A multi-pronged viral campaign to generate buzz for the highly-anticipated Perfect Dark Zero video game spins an intricate web of email, online and mobile phone elements that fully immerses you in the world of the game. An email directs you to a web
Published On
Oct 13, 2005
Editor's Pick
A multi-pronged viral campaign to generate buzz for the highly-anticipated Perfect Dark Zero video game spins an intricate web of email, online and mobile phone elements that fully immerses you in the world of the game. An email directs you to a web video, which in turn leads to a phone call from Joanna Darkthe game's sexy starherself.
Credits
- Date
- Oct 13, 2005
- Client :
- XBOX 360
- Creative Director :
- Mauro Alencar
- Creative Developer :
- Jason Gatt
- Art Director :
- Thiago Zanato
- Technical Lead :
- Steve Sherwood
- Technical Project Manager :
- Kirk Kepley
- Copywriter :
- Justin Kramm
- Creative Developer :
- Garth Williams
- Agency :
- AKQA-San Francisco
- Brand :
- XBOX 360
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Project Type
