Make Beautiful Music on This Piano Vending Machine, Get Rewarded

Borjomi Mineral Water Teams Up With Kiev's Banda Agency for Experiential Campaign

Published On
Oct 22, 2014

Editor's Pick

Amid the political tensions in Ukraine this summer, mineral water brand Borjomi managed to inject some much-needed cheer during the Alfa Jazz Fest in Lviv with this piano that doubled as a vending machine. The piano was placed in the city's central square and anyone could play it, but only the best music was rewarded with a bottle of sparkling water. Banda Agency, a highly creative shop based in Kiev, was responsible for the stunt. Last year, Banda launched an eco-friendly vodka brand with posters featuring live, growing grass.

Credits

Date
Oct 22, 2014
Agency :
Banda
Brand :
Borjomi
Client :
Borjomi
Creative Director :
Pavel Klubnikin
Head of Strategy :
Yaroslav Serdiuk
Head of Art :
Egor Petrov
Art Director :
Vadim Tkachuk
Copywriter :
Anna Kascheeva
Digital Director :
Oleg Pashkovsky
Production :
Electric Sheep Film
Producer :
Nikolay Sokalskiy
Producer :
Andrey Kopots
Production Assistant :
Valeria de-Bur
Camera Operator :
Sergey Smychok
Production Manager :
Vladimir Mashtaler
Production Designer :
Mikhail Levchenko
Editor :
Alexander Chorny
Colorist :
Artem Stretovych

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Project Type