PlayStation's Merchant returns, with a bigger, more crowded store
Venables Bell & Partners brings back the shopkeep and his magical wares
Editor's Pick
The Merchant is back. Fans of the PlayStation store will recognize the dapper, mysterious shopkeep, purveyor of all kinds of dangerous, deadly and powerful video game paraphernalia. This time, Venables Bell & Partners has enlarged his shop into a full-blown bazaar.
No longer is he the sole occupant of the store. Inside its TARDIS-like interior (larger within than without), it contains multitudes, entire worlds and portals to yet more. He strolls, unperturbed by the chaos, surrounded by characters from PlayStation games: blacksmiths plying their trade and Roman centurions on guard duty. Through a tent flap lies a skyscraper under construction, and Spider-Man catches a ride on a passing helicopter.
Soldiers from “Call of Duty: Black Ops 4” breach and clear as denizens from games like “Kingdom Hearts III,” “God of War” and “Destiny 2” lounge, mill about or roughhouse. A final passage leads to a soccer stadium from “FIFA 19.” Rupert Sanders ("Ghost in the Shell," "Snow White and the Huntsman") directed, via MJZ.
Credits
- Date
- Sep 21, 2018
- SVP, Global Marketing :
- Eric Lempel
- VP of Marketing :
- Mary Yee
- Group Manager, Store Marketing & FPG Digital Retail :
- Byron Chew
- Brand Manager :
- Taryn Hadfield
- Brand Manager :
- Eric Chu
- Marketing Specialist :
- Maria Jose Centeno
- Agency :
- Venables Bell & Partners
- Chairman :
- Paul Venables
- Executive Creative Director :
- Will McGinness
- Creative Director :
- Tyler Hampton
- Associate Creative Director :
- Ryan Hoercher
- Senior Art Director :
- Tim Green
- Director of Integrated Production :
- Craig Allen
- Senior Agency Producer :
- Amy Gatzert
- Business Affairs Manager :
- Yelena Kompaneyets
- Director of Business Affairs :
- Quynh-An Phan
- Brand Strategy Director :
- Brian Longtin
- Brand Director :
- Elaine Chu
- Brand Manager :
- Anna Norris
- Production Company :
- MJZ
- Director :
- Rupert Sanders
- President :
- David Zander
- Senior Executive Producer :
- Kate Leahy
- Producer :
- Laurie Boccaccio
- Director of Photography :
- Tom Townend
- 1st AD :
- Gregory Dobbin
- Production Service Company :
- Unit+Sofa
- Executive Producer :
- Fady Salame
- Executive Producer :
- Martin Sobotka
- Producer :
- Tomas Smrcek
- Editorial :
- Work Editorial NY
- Editor :
- Neil Smith
- Executive Producer :
- Marlo Baird
- Assistant Editor :
- Erik Vogt-Nilsen
- Producer :
- Brian Scharwath
- Post Effects :
- MPC
- Managing Director :
- Robert Owens
- Creative Director :
- Michael Gregory
- Executive Producer :
- Elexis Stearn
- Executive Producer :
- Colin Clarry
- Head of 2D & 2D Supervisor :
- Jim Spratling
- CG Supervisor :
- Tim Kafka
- Senior VFX Producer :
- Bomyee Hwang
- Production Coordinator :
- Ciarin Birks
- Production Coordinator :
- Stefani Na
- On Set VFX Supervisor :
- Jim Spratling
- On Set VFX Supervisor :
- Julian Fitzpatrick
- Senior Nuke Compositor :
- David Ince
- Senior Nuke Compositor :
- Gustavo Bellon
- Senior Nuke Compositor :
- Toya Drechsler
- Senior Nuke Compositor :
- Kyle Belko
- Senior Nuke Compositor :
- Josh Guillaume
- Concept / Digital Matte Painter :
- Thom Price
- Concept / Digital Matte Painter :
- Chris Howe
- Senior CG Lighter :
- Tim Kafka
- Senior CG Lighter :
- Julian Fitzpatrick
- CG Lighter :
- Annie Zhao
- CG Lighter :
- Dennys Herman
- Senior CG Pre-Viz & Layout Artist :
- Alex Moon
- Senior CG Animator :
- Ty Coyle
- Senior CG Animator :
- Samir Patel
- CG Animator :
- Andrew Price
- Senior CG FX Artist :
- Stefano Giorgetti
- Senior CG FX Artist :
- Andy Sheng
- CG Rigging Supervisor :
- Lyndsey Horton
- CG Rigger :
- Meghan Sesnie
- CG Generalist :
- Joel Durham
- CG Generalist :
- Rodrigo Carrasco
- CG Generalist :
- Lim Bunu
- CG Generalist :
- Michael Reed
- Executive Producer :
- Meghan Lang
- Senior Colorist :
- Mark Gethin
- Senior Color Producer :
- Rebecca Boorsma
- CG Groom :
- Pedrom Dadgostar
- Senior VFX Producer :
- Clare Norrish
- Line Producer :
- Neela Kumuda Parankusham
- Animation :
- Shiny Rajan
- Asset :
- Mohammed Asif K
- Asset :
- Jayadeep Chandran
- Asset :
- Ria Banerjee
- Asset :
- Shreyas Joshi
- Asset :
- Craig Savior Padua
- Comp :
- Anand Sagar
- Comp :
- Rajnikanth R
- Comp :
- Ravindra Gowda
- Comp :
- Vipin Tripathi
- Comp :
- Balakrishnan R
- Comp :
- Geetesh Tari
- DMP :
- Bakiyaraj P
- DMP :
- Mohan Rao
- DMP :
- Srinivas Achary
- Lighter :
- Sumit Kumar
- MatchMove :
- Karthick Kumar
- MatchMove :
- Nithin TK
- MatchMove :
- Ajith PA
- Prep Artist :
- Jaswan Vishni Prasath
- Prep Artist :
- Kajal Pandya
- Prep Artist :
- Rajesh S
- Prep Artist :
- Joshi John
- Prep Artist :
- Trishul Phani Mishra
- Rigger :
- Debalina Dasgupta
- Roto :
- Muthu Vishnu
- Audio Post Company :
- Lime
- Sound Design :
- Mark Meyuhas
- Sound Design :
- Peter Lapinski
- Mixer :
- Mark Meyuhas
- Audio Assistant :
- Peter Lapinski
- Executive Producer :
- Susie Boyajan
- Music Company :
- Walker
- Executive Producer :
- Sara Matarazzo
- Executive Producer :
- Stephanie Pigott
- Music Coordinator :
- Danielle Soury
- Studio Engineer :
- Graeme Gibson
- Composer :
- Aaron Kotler
- Composer :
- Eugene Cho
- Composer :
- Christopher Keyes
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