PlayStation's Merchant returns, with a bigger, more crowded store

Venables Bell & Partners brings back the shopkeep and his magical wares

Published On
Sep 21, 2018

Editor's Pick

The Merchant is back. Fans of the PlayStation store will recognize the dapper, mysterious shopkeep, purveyor of all kinds of dangerous, deadly and powerful video game paraphernalia. This time, Venables Bell & Partners has enlarged his shop into a full-blown bazaar.

No longer is he the sole occupant of the store. Inside its TARDIS-like interior (larger within than without), it contains multitudes, entire worlds and portals to yet more. He strolls, unperturbed by the chaos, surrounded by characters from PlayStation games: blacksmiths plying their trade and Roman centurions on guard duty. Through a tent flap lies a skyscraper under construction, and Spider-Man catches a ride on a passing helicopter.

Soldiers from “Call of Duty: Black Ops 4” breach and clear as denizens from games like “Kingdom Hearts III,” “God of War” and “Destiny 2” lounge, mill about or roughhouse. A final passage leads to a soccer stadium from “FIFA 19.” Rupert Sanders ("Ghost in the Shell," "Snow White and the Huntsman") directed, via MJZ. 

Credits

Date
Sep 21, 2018
SVP, Global Marketing :
Eric Lempel
VP of Marketing :
Mary Yee
Group Manager, Store Marketing & FPG Digital Retail :
Byron Chew
Brand Manager :
Taryn Hadfield
Brand Manager :
Eric Chu
Marketing Specialist :
Maria Jose Centeno
Agency :
Venables Bell & Partners
Chairman :
Paul Venables
Executive Creative Director :
Will McGinness
Creative Director :
Tyler Hampton
Associate Creative Director :
Ryan Hoercher
Senior Art Director :
Tim Green
Director of Integrated Production :
Craig Allen
Senior Agency Producer :
Amy Gatzert
Business Affairs Manager :
Yelena Kompaneyets
Director of Business Affairs :
Quynh-An Phan
Brand Strategy Director :
Brian Longtin
Brand Director :
Elaine Chu
Brand Manager :
Anna Norris
Production Company :
MJZ
Director :
Rupert Sanders
President :
David Zander
Senior Executive Producer :
Kate Leahy
Producer :
Laurie Boccaccio
Director of Photography :
Tom Townend
1st AD :
Gregory Dobbin
Production Service Company :
Unit+Sofa
Executive Producer :
Fady Salame
Executive Producer :
Martin Sobotka
Producer :
Tomas Smrcek
Editorial :
Work Editorial NY
Editor :
Neil Smith
Executive Producer :
Marlo Baird
Assistant Editor :
Erik Vogt-Nilsen
Producer :
Brian Scharwath
Post Effects :
MPC
Managing Director :
Robert Owens
Creative Director :
Michael Gregory
Executive Producer :
Elexis Stearn
Executive Producer :
Colin Clarry
Head of 2D & 2D Supervisor :
Jim Spratling
CG Supervisor :
Tim Kafka
Senior VFX Producer :
Bomyee Hwang
Production Coordinator :
Ciarin Birks
Production Coordinator :
Stefani Na
On Set VFX Supervisor :
Jim Spratling
On Set VFX Supervisor :
Julian Fitzpatrick
Senior Nuke Compositor :
David Ince
Senior Nuke Compositor :
Gustavo Bellon
Senior Nuke Compositor :
Toya Drechsler
Senior Nuke Compositor :
Kyle Belko
Senior Nuke Compositor :
Josh Guillaume
Concept / Digital Matte Painter :
Thom Price
Concept / Digital Matte Painter :
Chris Howe
Senior CG Lighter :
Tim Kafka
Senior CG Lighter :
Julian Fitzpatrick
CG Lighter :
Annie Zhao
CG Lighter :
Dennys Herman
Senior CG Pre-Viz & Layout Artist :
Alex Moon
Senior CG Animator :
Ty Coyle
Senior CG Animator :
Samir Patel
CG Animator :
Andrew Price
Senior CG FX Artist :
Stefano Giorgetti
Senior CG FX Artist :
Andy Sheng
CG Rigging Supervisor :
Lyndsey Horton
CG Rigger :
Meghan Sesnie
CG Generalist :
Joel Durham
CG Generalist :
Rodrigo Carrasco
CG Generalist :
Lim Bunu
CG Generalist :
Michael Reed
Executive Producer :
Meghan Lang
Senior Colorist :
Mark Gethin
Senior Color Producer :
Rebecca Boorsma
CG Groom :
Pedrom Dadgostar
Senior VFX Producer :
Clare Norrish
Line Producer :
Neela Kumuda Parankusham
FX :
Prashanth Paramasivam
Animation :
Shiny Rajan
Asset :
Mohammed Asif K
Asset :
Jayadeep Chandran
Asset :
Ria Banerjee
Asset :
Shreyas Joshi
Asset :
Craig Savior Padua
Comp :
Anand Sagar
Comp :
Rajnikanth R
Comp :
Ravindra Gowda
Comp :
Vipin Tripathi
Comp :
Balakrishnan R
Comp :
Geetesh Tari
DMP :
Radhakrishnan Rethinasamy
DMP :
Bakiyaraj P
DMP :
Mohan Rao
DMP :
Srinivas Achary
Lighter :
Sumit Kumar
MatchMove :
Karthick Kumar
MatchMove :
Nithin TK
MatchMove :
Ajith PA
Prep Artist :
Jaswan Vishni Prasath
Prep Artist :
Kajal Pandya
Prep Artist :
Rajesh S
Prep Artist :
Joshi John
Prep Artist :
Trishul Phani Mishra
Rigger :
Debalina Dasgupta
Roto :
Muthu Vishnu
Audio Post Company :
Lime
Sound Design :
Mark Meyuhas
Sound Design :
Peter Lapinski
Mixer :
Mark Meyuhas
Audio Assistant :
Peter Lapinski
Executive Producer :
Susie Boyajan
Music Company :
Walker
Executive Producer :
Sara Matarazzo
Executive Producer :
Stephanie Pigott
Music Coordinator :
Danielle Soury
Studio Engineer :
Graeme Gibson
Composer :
Aaron Kotler
Composer :
Eugene Cho
Composer :
Christopher Keyes

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