Metro Canada : Pocket Sized
Mini newspapers.
Published On
May 14, 2012
Editor's Pick
To launch free newspaper Metro's mobile app, Rethink thought up this adorable little promotion. Next to regular Metro newspaper boxes, the agency placed mini versions, with a sign directing passers-by to look at them. An accompanying QR code let people download the app on their smartphones.
Credits
- Date
- May 15, 2012
- Agency :
- Rethink
- Brand :
- Metro Canada
- Client :
- Metro Canada
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Project Type