Stihl Lets You Carve Your Way to a Dream Destination

Power tools, the key to your kingdom

Published On
May 14, 2013

Editor's Pick

Power tools brand Stihl encourages creativity not just in gardening and home improvement but also with advertising, given its track record of innovative ads. It continues with this new spot out of Publicis Conseil and directed by Partizan's Herve Plumet, in which officres at an Arctic polar station show up their vacationing colleague with a dream destination of their own.


May 15, 2013
Agency :
Publicis Conseil
Chief Creative Officer :
Olivier Altmann
Creative Director :
Frederic Royer
Copywriter :
Fabrice Dubois
Art Director :
Pascale Gayraud
Assistant Art Director :
Agathe Bailly
Producer :
Pierre Marcus
Producer :
Bertrand Ayache
Sound Producer :
Carsten Krueger
Director :
Herve Plumet
Production Company :
Partizan Midi Minuit
Producer :
Jules Dieng
Director, Photography :
Vincent Gallot

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Project Type