Bacardi : The Prohibition Parties

History through parties.

Published On

Mar 13, 2012

Editor's Pick

Johannes Leonardo and Partizan unveil new short films for Bacardi Rum that celebrate the brand's 150th anniversary. A series of nicely produced 60-second films, directed by Partizan's AB/CD/CD, tell the brands story through history lessons -- but possibly the most fun history lessons we've ever seen.

Through live freeze-frames, historical moments like parties hosted for Americans in Cuba during the Prohibition era, the birth of Cuba Libre, and the end of the Spanish-American War are shown.

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Credits

Date: Mar 14, 2012

Brand :: Bacardi

Client :: Bacardi

Agency :: Johannes Leonardo

Production Company :: Partizan

Co-Founder/Executive Creative Director :: Leo Premutico

Co-Founder/Executive Creative Director :: Jan Jacobs

Creative Director :: Aaron Phua

Creative Director :: Luca Grelli

Creative Director :: Ferdinando Verderi

Art Director :: Sarah Kraus

Copywriter :: Rebecca Ullman

Producer :: Sarah Grey

Director :: AB/CD/CD

Chief Executive Offier/Executive Producer :: Sheila Stepanek

Head of Production :: Lori Stonebraker

Producer :: Bridget Blake-Wilson

Post Company :: Cosmo Street

Executive Producer :: Maura Woodward

Editor :: Ken Rosenberg

Post Production Supervisor :: Jennifer Parikh

Colorist :: Damien Van Der Cruyssen

Composer :: Adam Crystal

Composer :: Jackie Royce/Traction Management

Need a credit fix? Contact the Creativity Editors

Project Type

Web Film