Ragu : Charlie Bit Me, Behind the Finger
Wounds of the digit run deep.
Editor's Pick
And you thought childhood couldn't suck any more. Barton F. Graf 9000 has revealed how tough it is to be a kid in its "Long Day of Childhood" campaign, featuring scenes from tough moments of childhood--like the mysterious transformation of your hamster or having your mom clean your face with spit.
In this latest execution, which is running online, the agency traveled to the U.K., birthplace of the Harry and Charlie Davies-Carr, the siblings behind the viral video "Charlie Bit My Finger," and uncovered, years later, the real trauma behind the success. Fortunately, they too, have Ragu to make things better.
The new spot coincides with news that the brothers will be launching their own online series based on the original video.
Credits
- Date
- Oct 15, 2012
- Brand :
- Ragu
- Client :
- Ragu
- Agency :
- Barton F. Graf-New York
- Production Company :
- @radical.media
- Music and Sound :
- Judson Crane
- Sound and Music :
- Ian Jeffreys
- Director :
- Dennis Liu
- Executive Producer :
- Maya Brewster
- Head of Production :
- Frank Dituri
- Production Service Company :
- Stink Films
- Executive Producer :
- Ben Schneider
- Line Producer :
- Helena Reis
- Post Production :
- Outpost Digital
- Editor :
- Tim Ziegler
- Producer :
- Jennifer Helm
- Music :
- Butter Music and Sound
- Production Service Company :
- Stink Films
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