Fly High With Nicole Kidman in a VR Experience From Etihad Airways
Film Shows Off Luxury Interior of Airbus A380
Editor's Pick
Etihad Airways has created a virtual reality film starring actress Nicole Kidman to promote its A380 flights, highlighting their luxurious features.
The four-minute film, which can be downloaded for viewing on mobile and watched via Apple or Android phones with or without a VR viewer, was created by The Barbarian Group and produced by MediaMonks.
It takes a 360-degree look at the interior of the Airbus A380 on a flight to Abu Dhabi, during which we see Kidman prepping her lines for a film role, putting on makeup and wandering around the cabin. While there's no "story" as such, the VR element lets you look around the aircraft as though you were really there spying on the VIPs as they relax in their luxury seats, and getting a sneak glimpse into Etihad's private three-room suite, The Residence.
According to MediaMonks, the film was created using a custom-built camera rig, enabling 6K resolution and zero parallax footage. Ola Bjorling, MediaMonks' Global Director of VR, explained in a statement: "'Reimagine' is one of the most progressive and technically correct 360 degree films to date. The combination of an extremely high end camera, a unique lens as well as a moving rig is a first in the VR industry, especially at such a big scale as this production. The film has zero seams, holes or flaws, and has been produced at a resolution that is so progressive it precedes the next generation of VR headsets."
You can see more about how it was done in the "Making Of" film; the film is also available as a YouTube 360-degree viewing experience.
Credits
- Date
- May 31, 2016
- Agency :
- The Barbarian Group
- Brand :
- Etihad Airways
- Client :
- Etihad Airways
- Production Company :
- Media.Monks
- Director :
- Anthony Atanasio
- Director :
- Valerie Martinez
- 1st Assistant Director :
- Scott Harris
- Global Director, VR :
- Ola Björling
- Visual Effects Supervisor :
- Arvid Bjrn
- 2D Animation Supervisor :
- Johan Boije
- Director, Photography :
- Benoit Debie
- 1st Assistant Camera :
- Lazare Pedron
- Production Designer :
- Paul Martin
- Costume Designer :
- Sandy Powell
- Stylist Assistant :
- Raul Garcia
- Makeup :
- Kay Montano
- Hair :
- Kerry Warn
- Motion Control :
- Stewart Mayer
- Motion Control Assistant :
- Mark Waggy
- Producer :
- Sabrina Tomlinson
- Production Coordinator :
- David Kang
- Sound Designer :
- Eric Thorsell
- 2nd Assistant Director :
- Barish
- 2nd Assistant Camera :
- Jaycee Camua
- Script Supervisor :
- Rowena Ladbury
- Digital Imaging Technician :
- Philipp Chudalla
- Gaffer :
- Bart Perez
- Gaffer :
- Nizar Najm
- Lighting Technician :
- Dev Raj Bhandari
- Key Grip :
- Haraj Hakoubyan
- Grip Assistant :
- Michael Klam
- Art Director :
- Charbel Naimeh
- Wardrobe Stylist :
- Sandhya Lalloo Morar
- Makeup Artist :
- Donatella Novello
- Sound Operator :
- David Thirion
- Production Assistant :
- Christopher Marais
- Production Assistant :
- Amani Danhach
- Global Chief Creative Officer :
- Malcolm Poynton
- Chief Creative Officer :
- Edu Pou
- Group Creative Director :
- Adam Lau
- Senior Art Director :
- Andrew Peet
- Copywriter :
- Dan Galganski
- Head of Production :
- Joe Guyt
- Executive Producer :
- David Logan
- Producer :
- Alexandra McGuiness
- Group Business Director :
- Tenny Pearson
- Senior Strategy Director :
- Felix Yip
- Senior Media and Distribution Lead :
- Zack Green
- Account Manager :
- Sunchia Eckert
- Graphic Designer :
- Albie Eloy
- Production Company :
- Media.Monks
- Managing Director :
- Fredrik Montan Frizell
- Post Executive Producer :
- Fredrik Montan Frizell
- 3D Artist :
- Robin Ernestrm
- Senior Visual Effects Compositor :
- Emelie Nilsson
- Senior Visual Effects Compositor :
- Johan Boije
- Compositing :
- Jacob Gfvels
- Compositing :
- Mattias Alvarsson
- Compositing :
- Jacob Karlsson
- Intern :
- Oskar Lundmark
- Senior VR Post Producer :
- Linda stlund
- Visual Effects Coordinator :
- Danielle Poudrier
- Digital Producer :
- Hailey Peek
- Digital Producer :
- Jeff Macke
- Animation Director :
- Juan Behrens
- Title Animation :
- Ilia Kole
- Colorist :
- Edward Negussie
- Chief Operating Officer :
- Wesley ter Haar
- Founder :
- Wesley ter Haar
- Head of Production :
- Lisen Stlberg-Olmert
- In Association With :
- Contrast Eye
- Executive Producer :
- Osei Kakari
- Executive Producer :
- Cory Noonan
- Managing Director :
- Linda Kattam
- Line Producer :
- Karen Rohrbacher
- Production Supervisor :
- Carole Kiser
- Production Coordinator :
- Becky Di Lallo
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