Quantcast
General Electric : Road Trip | Ad Age
Skip to main content

Sister Publication Links

  • Ad Age
  • Creativity
  • Amp
  • Datacenter
  • Resources
  • Events
  • On the Move
  • Contact Us
  • Follow Us:

AAC User Account Menu

  • Login
  • Register
    • My Profile
    • Logout
  • Subscribe

    • Subscribe Now
    Menu
    Search

    Main navigation

    • Sections

      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
    • Video

      • The top 5 most creative brand ideas you need to know about right now

    • Featured

      • Ad Age Small Agency Awards 2020
      • Best Places to Work
      • Women to Watch
      • 40 Under 40
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Super Bowl NewsSee All

      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads this year?

    Main navigation

    • Sections

      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
    • Video

      • The top 5 most creative brand ideas you need to know about right now

    • Featured

      • Ad Age Small Agency Awards 2020
      • Best Places to Work
      • Women to Watch
      • 40 Under 40
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Super Bowl NewsSee All

      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads this year?

    AAC User Account Menu

  • Login
  • Register
    • My Profile
    • Logout
  • Subscribe

    • Subscribe Now

    Sister Publication Links

    • Ad Age
    • Creativity
    • Amp
    • Datacenter
    • Resources
    • Events
    • On the Move
    • Contact Us
    • Follow Us:

    Don't Miss

    • Don't Miss
    • Terminix's new AORs
    • Enter A-List, Creativity Awards
    • Daft Punk’s influence
    • Sweet snacks' moment
    • McDonald's joins chicken craze
    CREATIVITY
    Sign In Register

    Forgot Password?

    Once registered, you can:

    • - Read additional free articles each month
    • - Comment on articles and featured creative work
    • - Get our curated newsletters delivered to your inbox

    By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

    Are you a print subscriber? Activate your account.

    logo
    • Sections
      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
    • Latest
      • McDonald’s to review policies in wake of sexual harassment allegations

        McDonald’s to review policies in wake of sexual harassment allegations

        By Ally Marotti - 24 min 30 sec ago

      • Watch: A mini-doc on The New York Times and Droga5's ‘The Truth Is’ campaign

        Watch: A mini-doc on The New York Times and Droga5's ‘The Truth Is’ campaign

        By Ann-Christine Diaz - 1 hour 41 min ago

      • Watch the newest commercials on TV from Burger King, Facebook, NYT and more

        Watch the newest commercials on TV from Burger King, Facebook, NYT and more

        By Ad Age and Creativity Staff - 1 hour 52 min ago

      • Watch David Dobrik weep as an old man in video for Dispo, his photo app that banks on nostalgia

        Watch David Dobrik weep as an old man in video for Dispo, his photo app that banks on nostalgia

        By Garett Sloane - 2 hours 21 min ago

      • Gatorade's new 'sweat patch' and app deliver personalized hydration recommendations

        Gatorade's new 'sweat patch' and app deliver personalized hydration recommendations

        By E.J. Schultz - 2 hours 42 min ago

    • Editor's Picks
      • Watch all the Super Bowl 2021 commercials

        Watch all the Super Bowl 2021 commercials

        By Ad Age Staff - 3 weeks ago

      • Super Bowl 2021 ad review

        Super Bowl 2021 ad review

        By Simon Dumenco - 3 weeks ago

      • Small agency coalition unveils new internship program for aspiring Black creatives

        Small agency coalition unveils new internship program for aspiring Black creatives

        By Ethan Jakob Craft - 3 weeks 2 days ago

      • We're stressed out and burned out, and loving it: Agency Brief

        We're stressed out and burned out, and loving it: Agency Brief

        By Judann Pollack - 3 weeks 2 days ago

    • Most Popular
      • Mtn Dew brings back Bob Ross to teach you how to paint the soda

        Mtn Dew brings back Bob Ross to teach you how to paint the soda

        By Alexandra Jardine - 1 week ago

      • Frida Mom's Golden Globes ad bares all to highlight the trials of breastfeeding

        Frida Mom's Golden Globes ad bares all to highlight the trials of breastfeeding

        By Ann-Christine Diaz - 4 days 23 hours ago

      • The Heinz ketchup website takes 57 minutes to load

        The Heinz ketchup website takes 57 minutes to load

        By Alexandra Jardine - 4 days 1 hour ago

      • Cadbury defends ad featuring gay couple sharing Creme Egg, after a Twitter storm

        Cadbury defends ad featuring gay couple sharing Creme Egg, after a Twitter storm

        By Alexandra Jardine - 1 month 2 weeks ago

      • Cosmic Wings, Applebee's new delivery-only chain, debuts with Cheetos-crusted chicken

        Cosmic Wings, Applebee's new delivery-only chain, debuts with Cheetos-crusted chicken

        By Jessica Wohl - 1 week 5 days ago

    • Login

    General Electric : Road Trip

    An oil-free road trip

    Published On
    Sep 20, 2010

    Editor's Pick

    GE and BBDO New York present a vision for a near future road trip.

    Most Popular

    KFC is inviting rival employees to try its new chicken sandwich in secret

    Along with the usual swag, Church's Chicken made a lookbook of its food

    Paanii Annan on how making Nike's rousing 'You Can't Stop Us' ad helped him find his true voice

    Credits

    Date
    Sep 21, 2010
    Brand :
    General Electric
    Client :
    General Electric
    Executive Creative Director :
    Don Schneider
    Art Director :
    Joel Rodriguez
    Copywriter :
    Kevin Doyle
    Agency Producer :
    Regina Iannuzzi
    Production Company :
    Traktor
    Director :
    Traktor
    Editor :
    Nate Taylor, Crew Cuts
    Assistant Editor :
    Victoria Lesiw, Crew Cuts
    Producer :
    Michelle Bellaff
    Agency :
    BBDO-New York
    Chief Creative Officer :
    David Lubars
    Music Executive Producer :
    Rani Vaz
    Executive Producer :
    Regina Ebel
    Mixer :
    Mike Marinelli
    Sound Design :
    Sonic Union
    Band :
    The Boy Least Likely To
    Song :
    "Im Glad I Hitched My Apple Wagon To Your Star"

    Need a credit fix? Contact the Creativity Editors

    Project Type
    Video

    Related work

    General Electric: Watch This Insane Faux Infomercial Starring Jeff Goldblum (Then Buy a $15 Light Bulb)

    General Electric: A Kid Can Only Communicate by Beeping in Emotive GE Film

    General Electric: GE Wants to Protect This Freaky, Adorable Creature

    General Electric: GE Machines Become Music-Makers in New Brand Film

    The Creativity Newsletter

    The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.

    Footer Links

    • Copyright © 1994-2021
    • Crain Communications
    • Privacy Statement
    • Terms of Use
    • About Us
    • Advertise
    • Reprints
    • Contact Us
    • Ad Choices
    • Careers at Crain
    • Privacy Request

    Sister Publication Links

    • Ad Age
    • Creativity
    • Amp
    • Datacenter
    • Resources
    • Events
    • On the Move
    • Contact Us
    • Sections

      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
    • Video

      • The top 5 most creative brand ideas you need to know about right now

    • Featured

      • Ad Age Small Agency Awards 2020
      • Best Places to Work
      • Women to Watch
      • 40 Under 40
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Super Bowl NewsSee All

      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads this year?