Weight Watchers : Roll Call
You lose some, you gain some.
Published On
Oct 24, 2012
Editor's Pick
Charles Barkley's back -- and boys, he's making promises. The newest Weight Watchers ad from McCann features a roll call of a special sort, one that will definitely appeal to men. It promotes the company's weight loss plan for men. Previously, Barkley put on an LBD to tell you that losing weight isn't a girly thing.
Credits
- Date
- Oct 25, 2012
- Brand :
- Weight Watchers
- Client :
- Weight Watchers
- Agency :
- McCann Erickson
- Chief Creative Officer :
- Sean Bryan
- Chief Creative Officer :
- Tom Murphy
- Executive Creative Director :
- Leslie Sims
- Group Creative Director :
- Danny Rodriguez
- Group Creative Director :
- Sharon Ehrlich
- Art Director :
- Zach Holliday
- Copywriter :
- Josh Greenspan
- Executive Producer :
- Kathy Love
- Producer :
- Bridget Pierce
- Producer Assistant :
- Jory Sutton
- Director :
- Tim Hamilton
- Production Company :
- Go Film
- Editor :
- Erik Laroi
- Post Production :
- Mackenzie Cutler
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Project Type