Rolling Words : Snoop Dogg's Smokable Book

Your 4/20-friendly tome.

Published On
Mar 30, 2012

Editor's Pick

Introducing the one thing you didn't know you needed: Snoop Dogg's smokable songbook. This little tongue twisting book is a promotional item for Snoop's Kingsize Slim Rolling Papers. The project, created out of Pereira & O'Dell, is made out of rolling paper, with the lyrics of the rapper's illin' songs written on them.

The entire book is made out of hemp materials. And for smoking your, er, as Snoop calls it "Whatever you have or however you have it," on the go, the spine is made out of a matchbox surface.

An online release of the limited edition book is in the works.but 4/20-friendly festival attendees at Coachella Valley Music & Arts Festival will get to sample the rolling papers from posters at the festival site, where they will be detachable. Snoop Dogg headlines the final night of the festival.

Check out more pictures of the book on the right.

Credits

Date
Mar 30, 2012
Brand:
Rolling Words
Client:
Rolling Words
Agency:
Pereira & O'Dell
Chief Creative Officer:
PJ Pereira
Creative Director:
Aricio Fortes
Creative Director:
Paulo Coelho
Writer:
Aricio Fortes
Writer:
PJ Pereira
Art Director:
Paulo Coelho
Illustrator:
Paulo Coelho
Print Producer:
Drew Saucedo
Print Producer:
Rob Mangobrang
Post Production:
Laundry

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Project Type