Jack in the Box: Rooster
Published On
Nov 02, 2015
Description
These days, there are several restaurants introducing an all day Breakfast. But the truth is Jack in the Box has been serving it all day for decades. In this campaign from David&Goliath, we learn the legendary tale of why. Turns out the story dates back many years and involves a long line of roosters. Some heroic and some not so much. The campaign introduces a new breakfast icon, Raymond. While he may be a rooster, he's a rather disoriented and confused rooster and certainly the black of the sheep of the family. From him, Jack finds hope and inspiration.
Credits
- Date
- Nov 02, 2015
- Agency :
- David & Goliath
- Brand :
- Jack In The Box
- Client :
- Jack In The Box
- Founder and Chairman :
- David Angelo
- Chief Creative Officer :
- Colin Jeffery
- Group Creative Director :
- Ben Purcell
- Group Creative Director :
- Steve Yee
- Associate Creative Director, Art Director :
- Jenn Tranbarger
- Associate Creative Director, Copywriter :
- Anne Sanguinetti
- Executive Agency Producer :
- Karen Jean
- Group Account Director :
- Michele Tebbe
- Account Director :
- Corrine Soltis
- Assistant Account Executive :
- Chelsea Kyles
- Senior Project Manager :
- Lila Anton
- Production Company :
- Caviar
- Director :
- Ruben Fleischer
- Director, Photography :
- Ken Seng
- Executive Producer :
- Jasper Thomlinson
- UPM/Executive Producer :
- Michael Sagol
- Line Producer :
- Richard Weager
- Head of Production :
- Kelly Bowen
- Editorial House :
- Spinach LA
- Editor :
- Corky Devault
- Producer :
- Joanna Williamson
- Producer :
- Jonathan Carpio
- Color :
- The Mill
- Colorist :
- David Ludlum
- Color Producer :
- Ali Struck
- Visual Effects :
- Fell VFX
- Executive Producer :
- Rachel Koch
- Visual Effects Supervisor :
- Russell Fell
- Mix Facility :
- Margarita Mix Santa Monica
- Mixer :
- Nathan Dubin
- Head of Broadcast Production :
- Paul Albanese
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Industry
Project Type
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