Santa Casa de Sao Paulo: Soda

Published On
Apr 23, 2015

Description

The Campaign aims to make people aware of how obesity cam become dangerous. The explosive images are an analogy between obesity and car accidents.

Credits

Date
Apr 23, 2015
Client:
Santa Casa de Sao Paulo
Agency:
Young & Rubicam-Brazil
Chief Creative Officer:
Rui Branquinho
Art Director:
Rodrigo Moraes
Illustration:
Boreal
Art Buyer:
Monica Beretta
Graphics Producer:
Elaine Carvalho
Brand:
Santa Casa de Sao Paulo
Client:
Santa Casa de Sao Paulo
Art Director:
Jose Neto
Art Buyer:
Stephanie Wang
Graphics Producer:
Ronaldo Cavalcante

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Project Type