UNICEF : Santa

Santa doesn't do poor countries.

Published On
Dec 12, 2011

Editor's Pick

Unicef Sweden has launched a commercial to highlight its website, where this Christmas you can make a donation to buy actual field products such as vaccine, medicine and nutrition, and send them to children in need. In return you get a gift card to send to someone in lieu of a holiday gift.

The message of the spot, by Forsman & Bodenfors, is 'We go where Santa doesn't' - and this Santa isn't quite the kindly old gent you might expect.


Dec 13, 2011
Brand :
Client :
Agency :
Forsman & Bodenfors
Client :
UNICEF Sverige
Art Director :
Johanna Bringefalt
Copywriter :
Marcus Hagglof
Copywriter :
Jacob Nelson
Agency Producer :
Magnus Kennhed
Web Producer :
Peter Gaudiano
Production Company :
ACNE Production
Post Production :
The Chimney Pot
Director :
Tomas Skoging
Director :
Torbjorn Martin
Producer :
Kalle Schroder
Producer :
Robert Nathanson
Editor :
Torbjorn Martin
Photographer :
Jallo Faber
Web Production Company :
ACNE Production
Music :
Upright Music
Sound Director :
Fredrik Sundberg, Plop
Original :
F&B Factory

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