SCIENTIFIC ANGLER: ZONKER - EPISODE 1

Published On
Jul 26, 2019

Description

Scientific Anglers needed help convincing doubtful hardcore fly anglers that a revolutionary new technology would revolutionize their fishing. We proved it by creating a fellow fly nerd who nerds out on fish science more than any fly nerd has ever nerded out on fish science before.

The Zonker campaign rolledout over 2018 with an ongoing series of digital videos, animated gifs, social media buys, and print.

Credits

Date
Jul 26, 2019
Client:
Scientific Anglers
Agency:
Admirable Devil
Executive Creative Director:
Michael Carpenter
Art Director:
Michael Carpenter
Executive Creative Director:
Bruce Gray
Copywriter:
Bruce Gray
Chief Strategist:
Joel R. Johnson
Senior Producer:
Amy Romanow
Senior Editor:
Gabriel Kornbluh
Production Company:
Former Co.
Executive Producer:
Michele Swanson
Director:
Tony Wolski
Line Producer:
Jeff Tuttle
Production Manager:
Matt Perlman
Director of Photography:
Aaron Jones
Art Director:
Trevor Naud
Editorial:
Admirable Devil
Editor:
Gabriel Kornbluh
Post Producer:
Amy Romanow
Telecine:
Post-Op
Colorist:
Ted Snavely

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Project Type