Semen Collector and Pet Food Taster Earn Treats from Argentine Juice Brand
Raaw Rewards Irreplaceable Individuals With a Lifetime's Product Supply
Published On
May 28, 2014
Editor's Pick
TV campaign from Argentina for fruit and vegetable juice brand Raaw takes a cue from "Dirty Jobs" and sets out to find people who do the kind of jobs that no-one else would, or could -- but offers them a tasty reward -- a lifetime's supply of its product. (The idea is that they'll live a really long time, and that's good, because they are irreplaceable). Charmingly filmed by McCann Buenos Aires and director Jorge Ponce Bettia, the TV spots showcase two such people: a pet food taster and a guy whose job it is to collect semen from bulls.
Credits
- Date
- May 28, 2014
- Brand :
- Raaw
- Client :
- Raaw
- Agency :
- McCann-Buenos Aires
- Executive Creative Director :
- Chavo D'Emilio
- Creative Director :
- Diego Livachoff
- Creative Director :
- Ignacio Porto
- Copywriter :
- Sergio Rio Leon
- Art Director :
- Gustavo Gitmanabitch
- Agency Producer :
- Federico Salday
- Production House :
- Landia
- Director :
- Jorge Ponce Betti
- Executive Producer :
- Nicolas Cabuche
- Production Chief :
- Sebastin Capellari
- Assistant Director :
- Rogerio Che
- Photography :
- Pablo Aparo
- Editor :
- Luciano Taccone
- Visual Effects Supervisor :
- Julin Lpez Coppola
- Post Producer :
- Barraca Post
- Music/Sound :
- Electro Hippie
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