Kmart's New Offer Will Make You Ship Your Pants -- Best of Film #9
Spot puns on poop
Published On
Apr 11, 2013
Editor's Pick
DraftFCB Chicago makes use of immature humor for Kmart, with "Ship My Pants," a spot that promotes the retailer's offer to ship you your stuff from Kmart.com if you can't find it in store. The offer itself isn't entirely new, but it's the endless repetition of the poo-related pun that makes this worth a watch.
Credits
- Date
- Apr 12, 2013
- Brand :
- Kmart
- Client :
- Kmart
- Agency :
- FCB
- Chief Creative Officer :
- Todd Tilford
- Executive Creative Director/Production :
- Jon Flannery
- Creative Director :
- Howie Ronay
- Creative Director/ Copywriter :
- Sean Burns
- Agency Producer :
- Chris Bing
- Production Company :
- Bob Industries
- Executive Producer :
- TK Knowles
- Executive Producer :
- John O'Grady
- Executive Producer :
- Chuck Ryant
- Producer :
- Brian Etting
- Director :
- Zach Math
Need a credit fix? Contact the Creativity Editors
Project Type