Do These Shoes Move You? No? Then Maybe the Cardboard Box Will
DDB Canada Connects Childhood and Grown-Up Wonder in a New Spot for Nordstrom
Published On
Sep 16, 2014
Editor's Pick
As scenes of cute little kids at play flash by in this new spot for Nordstrom, a narrator intones, "When you were young, you could see endless possibility inside of a cardboard box" -- and, indeed, the children are delightedly inhabiting magical creations fashioned from discarded boxes. Fast-forward to adulthood, and we glimpse a woman just as delightedly opening up a shoebox as the narrator adds, "Some things never change." Inside the box: a killer pair of stiletto heels. The ad is part of a new print/online/radio campaign with the tagline "Shoes that move you" out of DDB Canada's Vancouver office.
Credits
- Date
- Sep 16, 2014
- Agency :
- DDB-Vancouver
- Brand :
- Nordstrom
- Client :
- Nordstrom
- Copywriter :
- Jon Mandell
- Vice President, Business Director :
- Michelle Kitchen
- Account Director :
- Amanda Waye
- Project Manager :
- Kimberly Billan
- Executive Creative Director :
- Dean Lee
- Executive Creative Director :
- Cosmo Campbell
- Art Director :
- Brandon Thomas
- Agency Producer :
- Karen Brown
- Director, Strategy :
- Rob Newell
- Social Media Strategy :
- Derek Lau
- Production Company :
- Soft Citizen
- Director :
- Yael Staav
- Director, Photography :
- Chris Mably
- Line Producer :
- Merrie Wasson
- Post Production Company :
- Cycle Media
- Editor :
- Matthew Griffiths
- Editor :
- Rob Doucet
- Colorist :
- Claudio Sepulveda
- Audio House :
- Vapor Music
- Audio House Creative Director/Engineer :
- Andrew Harris
- Audio House Producer :
- Natalie Schnurr
- Casting Agency :
- Blair Law Casting
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