SPCA : Singalong

A shelter dog is the way to go.

Published On
Jun 05, 2012

Editor's Pick

Adorable new commercial from the SPCA out of BBDO San Francisco tells the story of a puppy that came from a puppy mill -- "what a crime!" Because when you buy a puppy online, you never know in what conditions he might have lived in. The song is incredibly catchy, and a good play for SPCA, which might find a good audience in younger kids. It's also a departure from usual Sarah McLachlan-esque ads in the category, which focus on the emotional quotient by featuring sad-looking puppy dog eyes.

Credits

Date
Jun 06, 2012
Brand :
SPCA
Client :
SPCA
Agency :
BBDO-San Francisco
Creative Director :
Bryan Houlette
Associate Creative Director :
Ricard Valero
Writer :
Aryan Aminzadeh
Art Director :
Ricard Valero
Art Director :
Tor Weeks
Executive Vice President/Chairman :
Jim Lesser
Vice President, Executive Producer :
Kat Friis
Senior Producer :
Patti Bott
Production Company :
Partizan Films, UK
Director :
The Jullien Brothers
Director, Photography :
Daniel Trapp
Executive Producer :
Isabella Parish
Edit :
Partizan Films, UK
Edit :
Umlaut Films
Music :
Skyrmish UK

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Project Type